Matcha Is the Fastest Growing Beverage Trend in India

If you are a café owner or planning to open one, you already know this:

Matcha is now the FASTEST-growing café drink in India — even faster than cold coffee and frappés.

From Bengaluru to Mumbai to Delhi to Chandigarh, cafes are adding:

• Matcha Latte

• Iced Matcha Latte

• Matcha Lemonade

• Matcha Cold Foam

• Matcha Frappe

• Matcha Smoothies

• Matcha Desserts

And the two biggest Google searches from café owners today are:

“best matcha for cafes india”

“matcha latte business india”

In this ultimate guide, you’ll learn EVERYTHING you need to know about using matcha in your café — including:

✔ Profit margins
✔ Recipes
✔ Full cost breakdown
✔ Matcha latte costing India
✔ Best matcha powder for cafés (Japan vs China vs India)
✔ Why Kagoshima matcha is #1
✔ Why Chiran Tea’s 200g pack (₹990) is India’s best café matcha
✔ How to build a high-converting matcha menu

This is the most detailed, keyword-rich, authoritative matcha business guide in India.

Let’s begin.

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1. Why Every Café in India Needs Matcha on the Menu

(Keyword cluster: matcha for cafes india, matcha cafe menu india, matcha latte business india)

Matcha has become THE drink that defines modern café culture in India. It is:

• Health-driven

• Instagram-friendly

• Premium

• Trendy

• Viral

• High margin

Customers are actively searching for:

“matcha latte near me”

“best matcha cafe india”

If your café does not serve matcha, you are losing:

• Revenue

• Return customers

• Online engagement

• Organic reach

• Menu diversification

Adding matcha instantly lifts the premium perception of your café.

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2. Why Japanese Matcha Outperforms All Other Matcha in Cafés

(Keyword cluster: japanese matcha for cafes, kagoshima matcha india, best matcha for coffee shops)

There are 3 types of “matcha” sold in India:

 

 

Japanese matcha wins because it is:

• Shade-grown

• Stone-ground

• High in L-theanine

• Vibrant green

• Smooth & creamy

• Naturally sweet

• Café-friendly

And Kagoshima matcha is globally ranked as the best café-grade matcha.

This is why Chiran Tea sources directly from Kagoshima, Japan.

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3. Cost Breakdown: How Much Does Matcha Cost Per Cup?

(Keyword cluster: matcha cost per cup india, 200g matcha pack, matcha latte cost india)

Let’s calculate café profitability using Chiran Tea’s 200g Pack (₹990).

1 cup uses: 2g matcha

Cost:
2g × ₹4.95/g = ₹9.9 per cup

Milk cost:

₹12–₹18 depending on milk

Total cost:

₹22–₹28

Selling price:

₹160–₹320 depending on city & café positioning

Profit per cup:

₹140–₹300

Profit Margin:

65% – 75% (Highest among all café drinks)

🟢 Cold coffees → 45–55%
🟠 Lemonades → 50–60%
🟢 Matcha latte → 65–75%

Matcha has become the #1 profit generator in modern cafés.

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4. Why Chiran Tea’s 200g Matcha Pack (₹990) Is the BEST for Cafés

(Keyword cluster: matcha powder 200g india, matcha bulk price india, matcha supplier india)

Most cafés struggle with choosing the right matcha because:

• Small 30g tins finish in hours

• 100g tins finish in 2–3 days

• 1kg packs lose freshness quickly

• Chinese matcha tastes bitter

• Indian powders don’t froth

• Premium Japanese matcha is too expensive

Chiran Tea solves all of these problems with its 200g Kagoshima Matcha Pack (₹990).

✔ Perfect quantity for weekly usage

200g lasts a café 3–7 days.

✔ Best freshness

Nitrogen-sealed + ideal weekly rotation.

✔ Perfect for staff handling

No wastage, easy scooping.

✔ BEST price-per-gram in India

₹4.95/gram for real Japanese matcha.

✔ Ideal for hot and iced drinks

Froths extremely well.

✔ Smooth, bright green, café-quality

Perfect for Instagram and Upselling.

No Indian supplier even comes close to this QUALITY + PRICE combination.

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5. Bestselling Matcha Drinks for Cafés (India Café Menu)

(Keyword cluster: matcha cafe menu india, matcha latte recipe india, iced matcha india)

If you want your café menu to SELL, start with these:

⭐ 1. Iced Matcha Latte

India’s top-selling matcha drink.

⭐ 2. Hot Matcha Latte

Warm, creamy, bestselling winter drink.

⭐ 3. Matcha Lemonade

Perfect summer drink.

⭐ 4. Matcha Cold Foam Cold Coffee

Trending everywhere.

⭐ 5. Matcha Frappe / Matcha Shake

Dessert-style drink.

⭐ 6. Matcha Americano (Matcha + Water)

Best for weight-loss customers.

⭐ 7. Matcha Vanilla Latte

Premium + high selling price.

These drinks bring a daily stream of new customers.

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6. Step-by-Step: Café-Style Matcha Latte Recipe (Highly Searchable Content)

(Keyword cluster: how to make matcha latte india, matcha latte recipe india)

Ingredients:

• 2g Chiran Tea Kagoshima Matcha

• 30ml warm water

• 200ml milk

• Sweetener optional

Steps:

1. Sift matcha for a smooth finish

2. Add warm water

3. Whisk in zig-zag motion

4. Add milk

5. Pour over ice or serve hot

A consistent recipe boosts taste + ratings.

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7. Full Café Business Analysis: How Many 200g Packs Do You Need?

(Keyword cluster: matcha wholesale India, matcha cafe demand india)

Low-volume café (15–20 drinks/day)

Usage: 30–40g/day
Requirement: 1×200g pack every 5–6 days

Mid-volume café (30–40 drinks/day)

Usage: 60–80g/day
Requirement: 1×200g pack every 2–3 days

High-volume café (50–80 drinks/day)

Usage: 100–160g/day
Requirement: 1×200g pack every 1–2 days

Most cafés order 10–20 packs per month.

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8. Why You Should Avoid Cheap “Matcha” Suppliers

(Keyword cluster: fake matcha india, chinese matcha vs japanese matcha)

Cheap matcha ruins your brand:

• Bitter drinks

• No froth

• Muddy, dull colour

• Bad smell

• Weak Instagram aesthetics

• Customer complaints

• Poor Google/Zomato reviews

Your café reputation depends on quality.

NEVER compromise.

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9. Why Chiran Tea Is India’s BEST Supplier for Café Matcha

(Keyword cluster: best matcha supplier india, kagoshima matcha india)

✔ Direct sourcing from Kagoshima, Japan

✔ Premium grade matcha

✔ Nitrogen sealed

✔ ₹990 for 200g

✔ Bright green colour

✔ Perfect for hot and iced lattes

✔ Large supply capability

✔ Consistent quality

✔ Hundreds of cafés trust us

THIS is why Chiran Tea is becoming the #1 café matcha supplier in India.

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10. Final Verdict — Matcha Is the Most Profitable Drink for Indian Cafés

After analyzing:

• Cost
• Usage
• Demand
• Aesthetic appeal
• Profit margins
• Customer satisfaction
• Google trends

We can confidently say:

⭐ Matcha is the most profitable café drink in India today.

⭐ Chiran Tea’s 200g Kagoshima Matcha Pack (₹990) is the best matcha for cafés.

It offers:

✔ Highest quality
✔ Best price
✔ Best colour
✔ Best taste
✔ Best froth
✔ Best margins
✔ Best quantity

If you want your café to stand out, matcha MUST be on the menu — and it MUST be real Japanese matcha, not green tea powder.

 

 

Upgrade Your Café Menu with Real Japanese Matcha — Only ₹990 for 200g

Bright green, creamy, premium Kagoshima matcha trusted by India’s top cafés.

👉 Order 200g Café Matcha Now → Tap Here